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Embedding sustainability is a journey. Those who start it early can achieve more in terms of willingness to pay and of impact visibility.

It is the right time for your sustainable transformation

The digital transformation has been the engine of the recent growth in the financial services sector. But we have come to a point, in which being digital is not a differentiator anymore in the eyes of many customers. It has become a hygiene factor and a commodity. Therefore, financial services…

Using science, good practices and inspirations from other industries to bring back passengers despite the pandemic

The SARS-CoV-2 coronavirus has hit few sectors harder than the aviation sector. Airlines and airports are desperately trying to convince people that air travel is safe. Current communication strategies focus on creation of perception of safety and on high-quality services. However, the results of a survey on attitudes towards aviation…

If your SME has Poland based operations, you can dramatically decrease your innovation costs.

Photo by Holger Link on Unsplash

It is hard to reach a comfortable balance between investing in innovation and the return on that investment

Have you been thinking of improving an existing product, launching a new solution or adding a new feature to create a unique customer experience? …

Inspirations for your strategic scenarios

The coronavirus crisis is a world-changing event having a growing impact on the global economy. In a series of internal futures thinking exercises we looked at 5 areas: Travel & Leisure, Society, Economics & Consumption, Environment and Politics. Here are our hypotheses of what’s going to change in business operations…

What’s going to change in how we travel?

The COVID-19 pandemic may be remembered as the single most disruptive event in modern history. It is likely to durably reshape the customer, employee and organizational behaviour. …

You have obviously already heard about the new coronavirus that has infected almost a hundred thousand people. The TV and press in every country update the citizens on the number of new cases and some scientists are starting muttering the word pandemic. Headlines from economic journals name the outbreak the…


We combine a strategic perspective with user-centric innovation to create, improve and scale services and organizations.

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